Forget Keywords, Think Conversations: Winning Social Search in 2024

The Changing Face of Social Search

In the digital age, conversations are no longer exclusive to human interactions. The rise of conversational AI has given machines

Breaking Free from Keyword Shackles

The traditional keyword-centric approach often falls short in capturing the true intent behind a user's search.

Winning Strategies for Social Search in 2024

The cornerstone of conversational search lies in understanding and optimizing for natural language.

The Future of Social Search

The future of social search lies in personalization and contextualization. As AI algorithms become more adept