Studio concept / Ecommerce & campaign design
FIELD. Naturally considered.
A considered shopping journey for a fictional botanical skincare brand.
Self-initiated concept · AI-generated mockups · Not a client commission
01 / The brief
Start with the right question.
Connect a product-led brand identity with an online shop and a launch campaign. The concept should make the range easy to browse and carry the same visual promise from an advertisement into the product page.
02 / The approach
Make the idea work together.
Warm cream, sage and amber bring the product materials forward. Product photography remains the focal point, while a simple page hierarchy separates discovery, product information and the next action. Campaign layouts reuse the same colour and imagery.
03 / What the concept explores
- Ecommerce art direction
- Product page concept
- Coordinated launch creative
Bring this thinking to your business.
Your audience, content and requirements shape the final scope. Explore the services behind this direction.
